Dress 2 Party
18-12-2025
Prom Dress Shopping in London
Find the best prom dresses in London
Prom Dress Shopping in London: When to Visit & What to Bring
London is one of the most exciting places in the UK to shop for a prom dress. With easy transport links, the best and newest prom dress collections, expert in-store advice, and the opportunity to shop for prom accessories as well, it’s no surprise that London prom dress shops attract girls who are not only from London, but also from the Home Counties like Essex , Hertfordshire, Hampshire or Kent, as well as international visitors from all over the world including girls from Canada, Ireland, Germany, South Africa, Australia, Finland and Norway, looking for an exclusive prom dress. Whether you’re a London prom girl, coming from Essex, Kent, Surrey, Hertfordshire, or Buckinghamshire, or visiting London from overseas as part of a shopping trip, this guide will help you plan the perfect prom dress shopping day in London, and hopefully lead you to your dream prom dress!
When Is the Best Time to Go Prom Dress Shopping in London?
January to March:
The Best Time to Shop For a Prom Dress in London
The ideal time for prom dress shopping in London is between January and March.
Dress 2 Party have 15 years experience in selling prom dresses in London. They have the
biggest and best Prom Dress Collection in the UK, often dressing Tik Tok and Instagram
Influencers and other celebrities for the red carpet in their stunning gowns. By January, all of
the new seasons prom dresses will be available to view and try on in the Dress 2 Party central
London store. Prom dresses in the collection are available in all sizes from UK 4-24, and at
all price points from £195 upwards.
When visiting between January and March, not only will you will be able to take full
advantage of all of the exclusive high quality prom dress designs that Dress 2 Party has to
offer, you can even take advantage of payment plans offered, so that you don’t have to pay
for your prom dress in full but can secure it with an initial deposit payment.
Shopping early means:
- The widest choice of prom dresses in London.
- More sizes, colours, and exclusive styles available
- Time for alterations if needed
- Less chance of someone from your school wearing the same dress
This is especially important for London, where popular prom dress styles can sell quickly.

April: Busy But Still a Good Option
April and especially Easter month is a popular time for London prom shopping, particularly during school holidays and weekends. What to expect:
- Busier stores
- High demand for trending prom dresses
- A lively shopping atmosphere
Tip for International visitors coming to London to shop for a prom dress: Try visiting on a weekday. Weekends for prom dress shopping at Dress 2 Party in London can be very hectic with lots of local shoppers who come out on weekends to secure their dream prom dress.

May: Last-Minute Prom Dress Shopping
If you’re shopping in May, there are still great options available in London prom dress shops. At Dress 2 Party in London we have a good selection of in stock prom dress options all year round, so we will always be able to help those girls who are last minute prom dress shopping in our London shop. Just be prepared to:
- Be flexible with style or colour
- Choose from in-stock dresses
- Act quickly if you find “the one”
Experienced staff can often help you find a dress that works straight away.

Best Times of Day to Visit a London Prom Dress Shop
Weekday early afternoons: Quieter and more relaxed
After school: Convenient but busier
Weekends: Fun and energetic – arrive early for the best experience
If you’re travelling into London, aim to arrive earlier so you can shop without rushing.

Helpful London Prom Dress Shopping Tips
✔️ Ask about prom dress exclusivity for your school – our customers travel to our
London Prom Shop from all over the UK for our high quality exclusive prom dresses
at an affordable price point.
✔️ Ask about delivery – you don’t need to take your dress home with you. Dress 2
Party ship prom dresses anywhere within the UK or internationally.
✔️ Consider buying your prom shoes and prom jewellery when in London. There are
some great options very close to the Dress 2 Party London shop.
✔️ Choose a dress that feels like you and makes you smile, not just what’s trending
Prom Dress Shopping in London Made Easy
London offers one of the best prom dress shopping experiences in the UK. Whether you live in London or greater London, or are travelling from Essex, Surrey, Berkshire, Hertfordshire, or Hampshire, or are visiting London from further afield, your exclusive quality prom dress is waiting for you. If you’re looking for prom dresses in London, our store offers a wide choice of styles, expert in-store advice, and a relaxed environment to help you find the perfect prom dress. ✨ Visit our London prom dress shop or book an appointment today and make your prom dress shopping experience truly memorable.

